Basics Of SEO For Every Webmaster
By [http://EzineArticles.com/expert/Mansur_William,_II/563204]Mansur William, II
What are the bicass of SEO that you need to know to get your website seen in the search engines? It's pretty frustrating to build a website with excellent content only to discover it can't be found in normal searches. What did you do wrong? How do you fix it?
There are a number of factors that Google and other search engines use to figure where a website should be placed. There are over 200 on-page factors alone, which means the components of your website, and how they are perceived by the search engine spiders. Remember that the goal of SEO, and the goal of search engines, is to stop the user from searching.
Step one of the basics of SEO is to understand the intent of the searcher with a given search term. Is it to buy something? If so, make sure you have an opportunity for that to take place. Is the intent simply information seeking? Then give the best information on the subject.
Step two of these basic SEO steps is to ensure that you are using the keyword in your content. This means in the Meta Data, which is mainly for the search engine's use, to the tile of the website, to the titles and subheading of the content, to the content itself. All of these areas need your keywords to appear.
Step three to optimizing a website is to ensure that you use your keywords in the image and video "Alt" tags. This will appear when a visitor hovers over the image or video, and will help you to gain more referral traffic in Google in particular.
Step four is to be sure your content is visible to the search engines. This means an intelligent use of the robots file. Do not block access to key pages of your content, and never cloak a page in order to fool the search engine.
Step five in the basics of SEO is simply making sure your content is relevant to the keywords at hand. Don't do a bait and switch, if your keywords are not relevant to the content on the page, your content will not rank highly.
Step six is to be sure you get backlinks to your webpages, using anchor text that matches the keywords you want to rank for. Get a mix of websites to link to your pages for the most natural and best impact. These are the basics of SEO, though volumes more could be said on the subject.
There are many facets to SEO, and if you don't learn the basics of SEO you will likely never get a website to rank very high. For the best tools available for the professional webmaster or the newer internet marketer, you simply must read the author's [http://www.squidoo.com/seo-power-suite-free-seo-tools]SEO Powersuite review. If you want to learn more about what are the [http://hubpages.com/_3oo1kf7mgrwne/hub/What-are-the-basics-of-SEO]basics of SEO, then read the author's hub for an in-depth look and valuable FREE resources.
Article Source: [http://EzineArticles.com/?Basics-Of-SEO-For-Every-Webmaster&id=4989199] Basics Of SEO For Every Webmaster
What are the bicass of SEO that you need to know to get your website seen in the search engines? It's pretty frustrating to build a website with excellent content only to discover it can't be found in normal searches. What did you do wrong? How do you fix it?
There are a number of factors that Google and other search engines use to figure where a website should be placed. There are over 200 on-page factors alone, which means the components of your website, and how they are perceived by the search engine spiders. Remember that the goal of SEO, and the goal of search engines, is to stop the user from searching.
Whay seo is important
That is another way of saying: the major search engines want to fill a need for the client (the user), and that is usually either entertainment, information or shopping. This intent is different with every keyword searched for.Step one of the basics of SEO is to understand the intent of the searcher with a given search term. Is it to buy something? If so, make sure you have an opportunity for that to take place. Is the intent simply information seeking? Then give the best information on the subject.
Step two of these basic SEO steps is to ensure that you are using the keyword in your content. This means in the Meta Data, which is mainly for the search engine's use, to the tile of the website, to the titles and subheading of the content, to the content itself. All of these areas need your keywords to appear.
Step three to optimizing a website is to ensure that you use your keywords in the image and video "Alt" tags. This will appear when a visitor hovers over the image or video, and will help you to gain more referral traffic in Google in particular.
Step four is to be sure your content is visible to the search engines. This means an intelligent use of the robots file. Do not block access to key pages of your content, and never cloak a page in order to fool the search engine.
Step five in the basics of SEO is simply making sure your content is relevant to the keywords at hand. Don't do a bait and switch, if your keywords are not relevant to the content on the page, your content will not rank highly.
Step six is to be sure you get backlinks to your webpages, using anchor text that matches the keywords you want to rank for. Get a mix of websites to link to your pages for the most natural and best impact. These are the basics of SEO, though volumes more could be said on the subject.
There are many facets to SEO, and if you don't learn the basics of SEO you will likely never get a website to rank very high. For the best tools available for the professional webmaster or the newer internet marketer, you simply must read the author's [http://www.squidoo.com/seo-power-suite-free-seo-tools]SEO Powersuite review. If you want to learn more about what are the [http://hubpages.com/_3oo1kf7mgrwne/hub/What-are-the-basics-of-SEO]basics of SEO, then read the author's hub for an in-depth look and valuable FREE resources.
Article Source: [http://EzineArticles.com/?Basics-Of-SEO-For-Every-Webmaster&id=4989199] Basics Of SEO For Every Webmaster
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